Level 1Analyst HabitsProject, 8 min

A three-year growth model

The task

Project a company three years out, the way an analyst would: every assumption in one place, every number driven by a formula.
  1. Grow revenue one yearIn C2, grow 2026 revenue by the growth assumption, locked with $H$2.
  2. Carry it forwardFill D2 and E2 the same way. Copy C2 (Ctrl+C), select D2:E2 and paste (Ctrl+V), or type them. Then press Check my answer.
  3. Gross profit for every yearIn B3, apply the gross margin to all four years at once: =ARRAYFORMULA(B2:E2*$H$3).
  4. Operating profitIn B4, take operating costs out of gross profit for every year: gross profit minus revenue times the opex rate.
  5. Operating marginIn E5, divide 2029 operating profit by 2029 revenue.

The data

The starting sheet. Cells outlined in green are where your formulas go.

ABCDEFGH
12026A2027E2028E2029EAssumptions
2Revenue$966,000Revenue growth15%
3Gross profitGross margin44%
4Operating profitOpex, % of revenue28%
5Operating margin